buy custom Brilliant Apple Company Essay Sample

buy custom Brilliant Apple Company Essay Sample Apple Company Apple Company Essay Sample Apple Inc. Background Established in January 1977, Apple Inc. (commonly referred to as Apple) is involved in the design, manufacture and marketing of a wide range of technology products. Its product list includes a range of mobile devices (for communication and computing purposes) and PCs (personal computers) as well as a selection of portable digital music and video players. The company additionally offers a number of software, peripheral device and networking solutions. Apples own marketing network is extensive and includes a sales team, an online store, retail outlets and third-party vendors. Additionally, Apple Inc. sells a range of third-party products that are compatible with its Macintosh computers (Macs), iPods and iPhones via its retail and online stores. These products include software applications, storage devices, printers, headphones and speakers as well as a variety of other peripherals and accessories. Its iTunes App Store also stocks a wide range of applications and digital content. The co mpanys products are popular with all types of people including private individuals, those involved in creative pursuits, government bodies and educational establishments as well as SMEs (small and medium sized businesses) (Whitney, 2010).